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	<title>Joe Polish&#039;s Rich Cleaner Blog &#187; Online Marketing</title>
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	<description>Marketing &#38; Business Building Strategies for the Cleaning &#38; Restoration Industries</description>
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		<title>3 MOST POWERFUL WORDS IN ADVERTISING</title>
		<link>http://www.richcleaner.com/blog/2011/11/11/3-most-powerful-words-in-advertising/</link>
		<comments>http://www.richcleaner.com/blog/2011/11/11/3-most-powerful-words-in-advertising/#comments</comments>
		<pubDate>Fri, 11 Nov 2011 20:54:35 +0000</pubDate>
		<dc:creator>Joe Polish</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[Business Success]]></category>
		<category><![CDATA[Carpet Cleaner Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Restoration Marketing]]></category>
		<category><![CDATA[free recorded message]]></category>
		<category><![CDATA[Marketing Kit for Cleaners and Restorers]]></category>
		<category><![CDATA[Marketing System]]></category>
		<category><![CDATA[Rich Cleaner System]]></category>

		<guid isPermaLink="false">http://www.richcleaner.com/blog/?p=1910</guid>
		<description><![CDATA[Three of the most powerful words in advertising are “Free Recorded Message.”
A 24-hr Free Recorded Message listed in your ad gives you the opportunity to record your best sales pitch and have it delivered 24/7 to people who want to hear it. It’s really like having your best employee working 24 hours a day, for [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
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		<title>Held Hostage By A Web Guy!</title>
		<link>http://www.richcleaner.com/blog/2011/08/02/held-hostage-by-a-web-guy/</link>
		<comments>http://www.richcleaner.com/blog/2011/08/02/held-hostage-by-a-web-guy/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 21:04:32 +0000</pubDate>
		<dc:creator>Joe Polish</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[Business Success]]></category>
		<category><![CDATA[Carpet Cleaner Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.richcleaner.com/blog/?p=1881</guid>
		<description><![CDATA[I was just chatting with a Member in Carpet Cleaning and Restoration who has finally decided it&#8217;s time to get a website and an online presence.  He called us because he knew Joe Polish&#8217;s marketing training, strategies and templates had always been his #1 way to grow his business.
He had already implemented (and gotten [...]]]></description>
		<wfw:commentRss>http://www.richcleaner.com/blog/2011/08/02/held-hostage-by-a-web-guy/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Stop The Insanity!</title>
		<link>http://www.richcleaner.com/blog/2011/06/15/stop-the-insanity/</link>
		<comments>http://www.richcleaner.com/blog/2011/06/15/stop-the-insanity/#comments</comments>
		<pubDate>Wed, 15 Jun 2011 18:45:01 +0000</pubDate>
		<dc:creator>Joe Polish</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[Business Success]]></category>
		<category><![CDATA[Carpet Cleaner Marketing]]></category>
		<category><![CDATA[Expert]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Motivation & Acceleration]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Piranha FUN!]]></category>
		<category><![CDATA[Restoration Marketing]]></category>
		<category><![CDATA[Action]]></category>
		<category><![CDATA[Courage]]></category>
		<category><![CDATA[Insanity]]></category>
		<category><![CDATA[Marketing Seminar]]></category>

		<guid isPermaLink="false">http://www.richcleaner.com/blog/?p=1868</guid>
		<description><![CDATA[You’ve heard the definition of INSANITY before:
Doing the same thing over and over again…
…and expecting different results.
I’ve seen a lot of insanity in the business world.
I hear some of the same complaints over and over again…
…about cash flow, about customers, about employees, about the economy…
…but I don’t see these people doing anything DIFFERENT to solve [...]]]></description>
		<wfw:commentRss>http://www.richcleaner.com/blog/2011/06/15/stop-the-insanity/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<title>New Ethical Services Updates And What This Means For The Cleaning Industry&#8230;</title>
		<link>http://www.richcleaner.com/blog/2011/06/02/new-ethical-services-updates-and-what-this-means-for-the-cleaning-industry/</link>
		<comments>http://www.richcleaner.com/blog/2011/06/02/new-ethical-services-updates-and-what-this-means-for-the-cleaning-industry/#comments</comments>
		<pubDate>Thu, 02 Jun 2011 20:39:14 +0000</pubDate>
		<dc:creator>Joe Polish</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[Business Success]]></category>
		<category><![CDATA[Carpet Cleaner Marketing]]></category>
		<category><![CDATA[Expert]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Restoration Marketing]]></category>
		<category><![CDATA[Business Ethics]]></category>
		<category><![CDATA[business growth]]></category>
		<category><![CDATA[carpet cleaning]]></category>
		<category><![CDATA[Carpet Cleaning Promotions]]></category>
		<category><![CDATA[ethical services]]></category>
		<category><![CDATA[Joe Polish]]></category>
		<category><![CDATA[Lisa Wagner]]></category>
		<category><![CDATA[Marketing for Cleaners]]></category>
		<category><![CDATA[Marketing for Restorers]]></category>
		<category><![CDATA[Piranha Marketing]]></category>
		<category><![CDATA[Restoration]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[Success]]></category>
		<category><![CDATA[Taking Action]]></category>

		<guid isPermaLink="false">http://www.richcleaner.com/blog/?p=1860</guid>
		<description><![CDATA[Many of you are proud members of Ethical Services and recently there have been some updates to the site that we think you&#8217;ll LOVE!
If you are not familiar with or don&#8217;t know what Ethical Services is, here is a little history&#8230;
Ethical Services  was created back when Joe Polish was interviewed for ABC&#8217;s 20/20  [...]]]></description>
		<wfw:commentRss>http://www.richcleaner.com/blog/2011/06/02/new-ethical-services-updates-and-what-this-means-for-the-cleaning-industry/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>The Good, The Bad &amp; The Ugly (in advertising your carpet cleaning biz)</title>
		<link>http://www.richcleaner.com/blog/2011/05/13/the-good-the-bad-the-ugly-in-advertising-your-carpet-cleaning-biz/</link>
		<comments>http://www.richcleaner.com/blog/2011/05/13/the-good-the-bad-the-ugly-in-advertising-your-carpet-cleaning-biz/#comments</comments>
		<pubDate>Fri, 13 May 2011 21:43:25 +0000</pubDate>
		<dc:creator>Joe Polish</dc:creator>
				<category><![CDATA[Business Building]]></category>
		<category><![CDATA[Business Success]]></category>
		<category><![CDATA[Carpet Cleaner Marketing]]></category>
		<category><![CDATA[Expert]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Motivation & Acceleration]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.richcleaner.com/blog/?p=1853</guid>
		<description><![CDATA[This is for real&#8230;
It&#8217;s a news story ran last week in Florida.
It show&#8217;s the good, the bad, and the ugly of being an entrepreneur in the Cleaning Industry.


Definitely pros and cons to that kind of &#8220;advertising&#8221; &#8230;  and if you don&#8217;t have your MARKETING in place I guess that&#8217;s what you might have to [...]]]></description>
		<wfw:commentRss>http://www.richcleaner.com/blog/2011/05/13/the-good-the-bad-the-ugly-in-advertising-your-carpet-cleaning-biz/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
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