Over the holidays, for our Members, Clients and subscribers, we’ve published 4 amazing preview videos from our 2009 Rich Cleaner Boot Camp.
These presentations are only going to be online for another day or so… and we thought we’d go ahead and give everyone a chance to check them out, so we’re now posting this on the Rich Cleaner Blog.
Preview video #1 Includes:
- How To Create & Maintain A Marketing Mindset For Maximum Success
- Making Anything Possible With NO LIMITS Thinking
- The Habits of Highly Effective, Highly Ethical, and Highly Successful Sales Persons
Preview Video #2 Includes:
- Joe Polish Reveals YOUR “Million Dollar Marketing Secret Weapons Manual”
- The Most Comprehensive Book of Winning Marketing Pieces Piranha Has EVER Put Together
- 3 Inches Thick, Containing Nearly 300 Pages of Pure Marketing Dynamite
- 100% PROVEN Yellow Pages Ads, Reference Tools, Special Reports, Marketing Checklists, Headlines, Sales-Letters, Postcards, Flyers, Free Recorded Message Scripts, Powerful Van Designs… and MORE!
Preview Video #3 Includes:
- Tony & Mary Millers – “Married With Business”
- The Way To Make Your FAMILY Business Work
- Plus… Finding & Keep Great Employees Who Live Your Business As Much As You Do
Preview Video #4 Includes:
- Sean Stephenson – “Stand Up & Get Off Your BUT”
- How To Rip the Victim Out Of Yourself and Live At Cause Instead of Effect
- The Most Powerful Question You Can Ask Yourself When You’re Facing Any Challenge
- Exactly How To Be Totally Self-Fulfilled & How To Successfully Master Your FEARS
Watch all these videos tonight… it’s worth it!
There’s no better holiday gift we could have given our friends in the Cleaning & Restoration Industries.
Today’s post is a friendly heads-up for Piranha Members and other Cleaners and Restorers using Social Media to grow their Cleaning and Restoration business.
Most Piranha Members are ethically and effectively monetizing their internet presence by dominating local search engine results pages (for free) as well as monetizing social media (Facebook, Twitter, etc.).In fact, Piranha Coaching Members have had advanced, but easy “how to” step-by-step coaching on this stuff.
Today however we wanted to share this some insights with every RichCleanerBlog Reader, Cleaner and Restorer.
Recently a software program launched charging from $23 per month up to $100 per month that is said to automatically find and connect potential Cleaning Clients on Twitter and then automatically solicit your Cleaning services to those prospects.However, automated software like this could actually get your Twitter account terminated… BUT, there are ways to generate and convert leads from Twitter that are FREE and won’t get your account terminated.That’s what this post is all about.
The following comes from one of Piranha’s “Expert Coaches” – Dan Hollings, Internet Strategies for “The Secret” hit movie and Twitter (www.TwitterTwenius.com).For several years, Dan has taught Piranha Members how to dominate local search engine results pages and monetize social media at our live events, in several of our Coaching Membership Calls and even on this blog…
Here’s the insider’s scoop from Dan Holling’s on How To Create a FREE Twitter Machine to Find and Connect With Potential Carpet Cleaning & Restoration Clients:
It’s easy to be lured into automated systems that promise to do all the work while you sit back and just cash big checks. Lately, there have been a string of robotic systems related to Social Media and Twitter, some of which claim to not only find and close customers for you… but from their sales page, you’d think they’d actually do the job and make coffee too.
- If you send large numbers of unsolicited @replies in an attempt to spam a service or link
- If you send large numbers of duplicate @replies
- If you post duplicate content over multiple accounts or multiple duplicate updates on one account
If you violate even ONE of these rules, even ONE time. You might as well call it quits for Twitter, because your account may be terminated or delisted from search. Worse yet, you’ll get no customers and you’ll lose money.
Remember these 2 core LAWS of Social Media: Success = Human Interaction Failure = Robotic Nonsense
So, with that out of the way, let’s look at ONE way to potentially find prospects and customers on Twitter based on keyword searches. This strategy accomplishes what other systems charge hundreds of dollars for, without risking your account and for little, if any money.
Target these to your local region (if appropriate)
AND… to keywords that might lead you to customers talking about the services you provide.
NOTE: You can add up to 10 keywords for free (that should be plenty)
STEP THREE
These ALERTS will be emailed to you (as tweets are found)
OR… you may view the results (as found) within the TweetBeep admin
Read the Tweets the system finds.
STEP FOUR
If a tweet is found by TweetBeep and seems potentially related to your services, you can tweet them a short PERSONAL (not automated) message. Do not use the same reply message for every response.
You should also FOLLOW this person on Twitter.
The more HUMAN your message reads, the better. Don’t pitch, hype or try to sell directly… instead be friendly, personal and helpful. If you like, add your Free Recorded Message, but only if it seems appropriate.
THAT’S IT
You have created a Twitter Machine (ie: strategy) that automates the “locating” of potential customers, yet does not insult these potential customers with an obvious automated message. Plus, you are not violating any of Twitters rules… and DRUM ROLL PLEASE…
It’s F R E E !!
BONUS TIP: Offering a free Consumer Awareness Guide might be a good idea. But only if a customer and interaction seem appropriate. However, do NOT offer it to every Twitter user you interact with.
The team’s been putting together our new Rich Cleaner Boot Camp in a Box home study course DVD packages…
It inspired the creation of this killer new video showing a few of the killer highlights from our recent event on Marketing and Business Building for your Cleaning & Restoration Business:
Along with this, we wanted to share with you “3 Secrets You Can Use Right Now To Grow Your Business!”
Many Cleaners and Restorers are getting into their “slow season” right now.
We figure you could probably use a “Business-Pick-Me-Up.”
Since we’re also getting into the “gift giving time” of year, I think you’ll find this pretty timely and valuable.
So…
Here Are 3 Secrets You Can
Begin Using
To Grow Your Business
Right Now!
To give you a little “taste” of the exciting secrets we reveal in the Rich Cleaner Boot Camp in a Box home study course, here are 3 little secrets with you that you can start using IMMEDIATELY to get more clients and make more money!
Sneak Peak Secret #1 – The “Zero-Dollar Disaster Relief Ad”
Here’s an easy, almost penniless idea that is guaranteed to get you more disaster relief jobs… and it’s easy to do!
Simply go to your printer and have him make you some tags that contain information on what to do in the event of a flood or pipe breaking in the home. While you’re at it, have him print you out some large stickers as well, and be sure to include your company name and contact info on the bottom.
Every time you do a job from now on, ask the homeowner if he or she knows where their emergency water shut off valve is (if they don’t, show them). Let them know that you’ve created a valuable tag that contains instructions on how to shut off the valve and what to do in the event of a problem as a service to them, and that you would like to offer them one to place on their shut off valve free of charge. Also let them know that you have had a similar sticker printed out to go on top of their phone book. Let them know that they are also free to call you for additional advice.
Include on the sticker a $250 discount for flood or disaster relief work. While obviously floods are unfortunate and we don’t want them to happen, at least this time if it does happen the homeowner will know what to do… and know exactly who to call to help get them through it as well as restore their carpets.
Sneak Peak Secret #2 – The “Magic Invoice Increaser”
Use a digital photo frame with battery (they run about $35) for series of before/after slide shows of all your work and other services. This gets set in the kitchen, and while you are off measuring rooms for carpet cleaning, and working, the homeowner can see what else you do – and digital images pull attention more than a flyer or book.
One of our students came up with this idea, and landed a $900 tile and grout cleaning job from simply putting this “slideshow” in their kitchen while he worked!
Sneak Peak Secret #3 – The “Super Client Catcher”
The Rich Cleaner Boot Camp in a Box home study course shows you several ways to make your vehicle a SELLING TOOL. Here’s one of our favorites from our student Haugland Brothers Cleaning – place a business card holder on the outside of your vehicle, like so:
The owner Jeff said he’s filling up the boxes with cards a few times a week (that’s a lot of INTERESTED people taking a card, no matter if they are in a neighborhood, a commercial building, or in the city). Someone may not stop to find something to write down your number, but if they can grab a card – EASY!
Get ALL Of Our Closely-Guarded, Competition Crushing Secrets…