Twitter: “Don’t Know Jack, but I know Dan”

Hello everyone,

I’m back in the USA after spending almost the entire month of March in Vietnam and Galapagos Islands.  It was wild and I’ve got a ton of pictures, videos and valuable stories that I want to share with everyone.

What I really want to share with you today though are some online marketing tips that came out on yesterday’s amazing Piranha Marketing Coaching Club Call.  I had Twitter Genius Dan Hollings as my guest and we covered how Cleaning & Restoration Professionals can use Twitter (and Social Networking like FaceBook and LinkedIn) to build their businesses.

First just a couple of pics…

Here I am in Vietnam with Tim Ferriss, Garrett B. Gunderson, John & Missy Butcher, Matt Mullenweg, Brad Fallon and several other really cool people.

Here I am in Vietnam with Tim Ferriss, Garrett B. Gunderson, John & Missy Butcher, Matt Mullenweg, Brad Fallon and several other really cool people.

This is me on the Galapagos with my good friends Tellman Knudsen, Babs Smith, Dan Sullivan, Richard Rossi, and Eben Pagen

Here I am on Galapagos "twittering" with my new friends the seals and the blue foot-ed boobie birds... (I'm the one in the middle picture).

Now, if you don’t know what Twitter even is, don’t worry, I’ll give you a link to an article at the very bottom that will get you up to speed.

You’ll want to check out Dan’s www.TwittinSecrets.com for the top 100 Twitter tips. And to have all these tips PLUS over 100 Twitter tools within one-click, you can add the MyTwitter Toolbar to your IE or Firefox browser. Get that toolbar here: http://mytwittertoolbar.com (Mac or PC).  If you’re not using Twitter, you’re missing out on building relationships with your target market.

Dan shared that 41.7% of the 5 million people using Twitter are between the ages of 35 and 49, a very large group in the prime age range for many businesses, who knew?  I would’ve never guessed this.  I would’ve thought the age range would’ve been much closer to 18-25 year olds.  The Nielsen Twitter report is here: http://budurl.com/twitterstatistics.

Dan also likens Twitter to television instead of a the common thought of “blog post” suggesting that it’s important that as you tweet, you also re-tweet every 2-3 weeks because it’s very likely that someone may have missed your “show” and is waiting for the re-run.  He talked about a very cool tool called TweetLater which allows you to pre load tips to be posted in advance and re-tweet them later.  The link for a free trail is here: http://budurl.com/TLPfreetrial.

To help you organize the Tweets from those you’re following, search Tweet messages for Keywords or even keep up on your competition, you can use a tool called www.peoplebrowsr.com (no I didn’t misspell it, there’s no “e” in browser).  This browser based application allows you to organize posts or information by column so you can quickly view it based upon what’s important to you and your business.

The coolest tip Dan talked about was how to “Tweet” once and having it pushed to your FaceBook, LinkedIn and other Social Media accounts using www.Ping.fm.  This allows you to write only one post and have it populate to all your other social media accounts.  It can’t get much easier than that!  And if you’re real savvy, you can tie TweetLater.com to Ping.fm and set up posts to all your accounts way in advance.

Many people (including me until recently) don’t know “Jack” about Twitter but after this call, our Coaching Club Members and I know a heck of a lot more about being a Social Media Rockstar!!   If you’re a newbie and want to learn more about what the Twitter Mania is all about, check out Dan Hollings’ article, “Twitter be Nimble, Twitter be Quick, if you don’t know Jack, try these Twitter Tricks” at www.budurl.com/twitips.

Also follow me, Dan and Lisa on Twitter at  www.twitter.com/jpolish, www.twitter.com/dhollings and www.twitter.com/lisapiranha.


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Comments (1) Apr 07 2009

How To Be #1 On Google – (part two)

Are you ready for this…

This is post 2 in the “How To Be #1 on Google” series.

This post will cover strategies #3, #4, and #5.

We hope you’ve taken ACTION on strategies #1 and #2 in part one of this series.

If you did you should already be seeing RESULTS…

Those RESULTS mean MORE JOBS, and BETTER JOBS … just like these guys:

“We have been using Dan Hollings’ strategies to keep our business listing on page 1 and so far are the only website aside from pay-per-click sites to do so. Last month, this strategy generated over a 42:1 return when we booked over $500 in new business on an $11 investment.”
- Emilio Martinez, FiberCare, El Paso, TX

“On Google we come up number 2, 3, 5, and number 7 and a couple more on the second page. We received 2 calls this week and one call last week. We booked all 3… On Tile and Grout we come up 1, 2, 3 and 5. We also come up 1 and 2 on the hardwood floor refinishing. I think I am in Love with internet marketing! We completely dominate every aspect of our business on the web. I don’t mean we come up #1 in the search engines. We come up the first page and a half. Carpet, Tile, Furniture, Hardwood. 6 in Duct Cleaning. I have learned a ton from these strategies… If somebody searches for their company they automatically land on one of my pages. That’s awesome. Who needs competitors anyway. We now average $920 a week of the internet.”
- Jeremy Shambaugh Carpet Service, Mansfield, Ohio

“The internet is helping big time. I’m averaging 10 to 15 new clients a month over the last 3 or 4 months from the web and they’re mostly high dollar clients.”
- Matt Craine, Professor Pyle’s Five Step, Rancho Cordova, CA

As YOU stay plugged in to this Rich Cleaner Blog we’ll continue to give you free marketing wisdom that will help you “Eat Your Competition Alive!” online and offline.

Also, we want to thank those of you who posted a comment on part one of this series… you’ve all been entered into our drawing to win the killer 3 hour audio recording of Joe, Dan and some of Piranha’s most successful cleaning and restoration marketing students discussing these insider online marketing secrets. Keep those comments and questions coming.

Okay… so last post we left off with Strategy Three about keywords… that’s where we’ll pick up today:

#3 The ‘KEYS’ To Your Local Success

Read the rest of this entry »


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Comments (5) Mar 26 2009